Of course, designers are equally guilty of solving design problems over customer problems. Or perhaps even more guilty, as our field is structured around incentives to design for other designers — dazzling our peers with awards and hiring managers with stunning portfolio visuals.
And software developers have their own version of this phenomenon; trying to learn about customer needs by shipping the MVP can quickly evolve into incrementally working out interesting coding problems at the cost of making measurable improvements to the user experience.
Of course, designers are equally guilty of solving design problems over customer problems. Or perhaps even more guilty, as our field is structured around incentives to design for other designers — dazzling our peers with awards and hiring managers with stunning portfolio visuals.
And software developers have their own version of this phenomenon; trying to learn about customer needs by shipping the MVP can quickly evolve into incrementally working out interesting coding problems at the cost of making measurable improvements to the user experience.