THE MOVE: Clearly communicate the rules of the system. (As of this writing, Dems haven’t done this yet.)

In 1994, design usability pioneer Jakob Nielsen developed ten heuristics for user interface design. The heuristics were developed to help users improve decision-making, through effective communication and transparency. The first heuristic? Visibility of system status. A healthy system should always keep users informed about what is happening, and where they are in the process.

party that respects its voter base should do everything it can to sufficiently educate its public on what possible pathways are ahead. Don’t dismiss curiosity. Invite challenge. Really dig into how this process is more hopeful and agentic than what was our status quo until yesterday.